Dawn McCance    –––––    Work





(PROJECT TYPE)

Branding & Identity
Website Design
Communication Design

(OVERVIEW)     Trivago Magazine is an upper-funnel performance marketing magazine, giving travellers the inspiration they need to know that every great travel starts witha great hotel.

Formally named ‘Room5’, users were unaware this was a Trivago product. The brand needed an overhaul. We delivered a new name and logo, colour, bespoke imagery, and product experience.
















(LOGO)


(APP)








(COLOURS)



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(ILLUSTRATIONS)



(GUIDELINES)





(CONTACT)

Please reach out with inquiries, collaborations, and questions to:

dawnmccance@gmail.com


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Linkedin
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(STYLE)

Conceptual
Design generalist
Speedy deliverer

(SKILLS)

Branding & Identity
Art Direction
Advertising & Marketing
Illustration
Website Design
Print Design



(EXPERIENCE) 

SumUp, Cologne
—Brand Designer, 2021–Present

trivago, Düsseldorf
—Brand and Marketing Designer, 2016–2021

The Beans Group, London
—Design Intern, 2015-2015